Build the ideas from real decisions first. Then calculate them, graph them, and answer them the way ISC expects.
Money cost, opportunity cost, economic cost, real cost, private cost and social cost.
Fixed, variable and total costs in the short run with tables, curves and graph intuition.
AFC, AVC, AC and marginal cost with numericals.
Curve logic, U-shapes, MC–AC relationships and board-style reasoning.
LAC, LMC, economies and diseconomies of scale, and long-run numericals.
Total, average and marginal revenue from simple examples to calculations.
Perfect vs imperfect competition, revenue curves, significance and a chapter boss.